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A step-by-step guidebook on deploying design thinking for innovation

Design thinking is a mindset and method that can be applied to nearly any innovation challenge or endeavor. Usingstructured methods for observation, reframing, ideation, prototyping, and planning, design thinking can be used to developinnovative solutions in a wide range of business scenarios and social reform.

101 Design Methods is the first step-by-step guidebook for successful innovation through design thinking.Unlike other popular titles, 101 Design Methods approaches the practice of creating new products, services, andcustomer experiences as a science, rather than an art, providing a practical set of collaborative tools and methods forplanning and defining successful new offerings. Exploring the \\